The Learning Boats of Leyte

 

Brief

We were approached by a charity who provide boats to deprived fishermen in Typhoon devastated communities of the Philippines. Our brief was to raise awareness for the project, in a country where aid and relief stories are daily news.

Idea

By turning the boats into a teaching aids for equally devastated classrooms we turned the story into news. The resulting idea has been featured in the Huffington Post and CNN.